Marketing Audits

AEO & GEO audit

AI-powered search is changing how customers find businesses. Answer Engine Optimization and Generative Engine Optimization determine whether your brand appears in AI answers from tools like ChatGPT, Google AI Overviews, Perplexity, and Copilot. This audit tells you where you stand and what to do about it.

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What this audit covers

I audit how your content, structure, and authority signals perform in AI-driven search environments. Most businesses are fully optimized for traditional search but completely invisible to AI answer engines. This audit identifies the gaps and builds a roadmap to get your brand cited, referenced, and recommended by AI.

  • AI search visibility audit across ChatGPT, Perplexity, Google AI Overviews, and all AI Platforms
  • Brand citation and mention analysis in AI-generated answers
  • Reputation analysis
  • Content structure and schema markup review for AI parsing
  • E-E-A-T signals and authority assessment
  • FAQ and featured snippet optimization review
  • Structured data and knowledge graph presence
  • Competitor AEO and GEO benchmarking
  • Prioritized content and technical recommendations
What you will walk away with

Every audit ends with a clear, jargon-free deliverable your team can act on immediately.

Full
AI visibility audit
Clear
Citation & reputation gap analysis
Prioritized
AEO and GEO roadmap
Audit details
Best forBusinesses that rank well in traditional search but want to ensure visibility as AI-powered search becomes the primary discovery channel.
Timeline7 to 14 business days
DeliverableAEO and GEO audit report with complete roadmap
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Why AI search visibility is now a business-critical problem

Traditional search rankings took years to build and are still important. But AI-powered search is operating by a completely different set of rules, and most businesses have no idea whether they are winning or losing in that environment.

Ranking on Google does not mean you appear in AI search answers

This is the gap that catches most businesses off guard. You can rank on page one for your most important keywords and still be completely absent from the AI-generated answers that an increasing share of your potential customers are reading instead of clicking through to search results. AEO and GEO require a different kind of optimization than traditional SEO, and the businesses building for it now are establishing an advantage that will compound over time.

AI platforms are already influencing your customers before they visit your website

When someone asks ChatGPT, Perplexity, or Gemini which business to choose, which product to buy, or which service provider to hire, the answer they get shapes their decision before they ever click a link. If your brand is not being cited or referenced in those answers, you are losing influence at the very top of the buying journey. This audit tells you exactly where you stand across every major AI platform and what is preventing you from being included.

Content structure and schema markup determine whether AI can parse and cite your content

AI answer engines do not just favor authoritative sources. They favor content that is structured in a way that makes it easy to extract, summarize, and attribute. Most businesses have content that would qualify as authoritative but is formatted in a way that AI systems struggle to parse. A content structure and schema markup review is one of the highest-leverage parts of this audit because the fixes are often straightforward and the impact on AI visibility can be significant.

Your competitors are being cited in AI answers right now

Competitor AEO and GEO benchmarking is a core part of this audit. Understanding which of your competitors are already appearing in AI-generated answers for your most important queries, and what they have done to get there, is essential context for building your own roadmap. The businesses that move on this now will be significantly harder to displace later. The ones that wait will be playing catch-up against brands that have already built citation authority with AI platforms.

Why clients choose Megan for their AEO and GEO audit

AEO and GEO are genuinely new disciplines, and most of the people claiming expertise in them are working from theory rather than practice. Here is what makes this audit different.

I have been working at the intersection of SEO and AI search since before most consultants knew what AEO meant

I have been tracking AI-powered search since it first started influencing how customers discover businesses, well before it became the topic it is today. I built AEO and GEO optimization into client work for years now and have been developing and refining the methodology across a wide range of industries and business types. This is not a service I added to keep up with a trend. It is work I have been doing in practice, with real clients, for long enough to know what actually moves the needle.

I audit across every major AI platform, not just Google

A lot of AEO advice focuses almost entirely on Google AI Overviews because that is what most people are familiar with. But your customers are using ChatGPT, Perplexity, Copilot, and other AI tools to research and make decisions too. This audit covers your brand's visibility and citation presence across all of them, not just the most obvious one. If you are being recommended by one platform but invisible on another, you need to know that and understand why.

20+ years of SEO experience means I understand what transfers and what does not

AEO and GEO do not replace traditional SEO. They build on it in specific ways, and understanding the relationship between the two is critical for building a strategy that works across both environments. Because I have been doing SEO for over 20 years, I can assess your current position across traditional and AI search simultaneously, identify where the same content changes will improve both, and where you need a different approach entirely. That context matters enormously when you are deciding where to invest.

You get a roadmap built for where AI search is going, not just where it is today

AI-powered search is evolving faster than almost any other channel in digital marketing. The recommendations in this audit are not just calibrated to current platform behavior. They are built around the structural factors, including authority signals, content structure, E-E-A-T, and citation patterns, that consistently drive AI visibility regardless of how individual platforms update their models. You are investing in a foundation, not chasing a moving target.

Is your brand showing up in AI search answers?

Most businesses have no idea. Book a call to find out where you stand and what to do about it.

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